Influencer & Word of Mouth Marketing Specialists

We harness the power of consumer
influencers to generate positive word of
mouth for brands, products and services.

Contagious Consumer
Influencer Networks

Nano Influencers

500 - 10,000 followers

Nano influencers reaching large personal
networks both online and offline.

Influencer Marketing

Micro & Macro Influencers

10,000+ followers

High reach social media influencers
connecting with large-scale audiences. 

Australian Bloggers

Our Services

Blogger outreach & partnerships

Influencer
content

Partner with key social media influencers to create branded content, endorsements and product recommendations across their social media networks.

Word of mouth (WOM) product sampling

Word of Mouth
product sampling

Sample your product to thousands of key target market nano influencers who also generate high volumes of positive social media content simultaneously.

Campaign promotion

Product Review Generation

Drive genuine, powerful positive product reviews from credible consumers & influencers to any online destination of your choosing.

Content creation

Content
creation

Engage influencers to create branded videos, blog posts, social media content & more for all your digital channels.

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Influencer events

Influencer
events

Profile & recruit influencers to
attend and promote your
brand events.

Long term advocate programs

Long term
advocate programs

Nurture your most passionate
customers with a strategic
advocacy program.

Why Word of Mouth Marketing?

Consumers rely on word of mouth
conversations & recommendations to
make purchasing decisions.

Influencer and word of mouth marketing provides an opportunity
for you to take control by harnessing the power of savvy consumer influencers to create thousands of authentic conversations and recommendations about your brand, product or service. These powerful conversations translate to credible on & offline exposure, invaluable evergreen online content and lead to direct sales
and long-term brand advocacy.

In an era where traditional media is becoming more and more saturated; consumer influencers help your brand to cut through
to your core target audience and deliver credible messages at the grassroots level.

  • australia

    WOM, recommendations and online consumer reviews are more trusted by consumers in the Asia Pacific region than any other form of media or advertising

    (Nielsen Australian Online Landscape Review March 2012)

  • australia

    Consumer recommendations
    are the primary factor behind
    20 – 50% of all
    purchasing decisions

    (McKinsey 2010)

  • australia

    Marketing-induced
    consumer-to-consumer WOM generates more than twice the sales of paid advertising across
    multiple categories

    (McKinsey 2010)

  • australia

    92% of customers identify Word of Mouth as the best, most reliable and trustworthy source of ideas and information on products and services. This has increased 14% over the past 5 years as word of mouth increases in importance.

    (Nielsen, Global Trust in Advertising, 2012)

Nano Influencers

Micro & Macro Influencers

Contagious works with powerful connected Micro & Macro Influencers to help brands gain credibility, awareness and authority online. Micro & Macro Influencers can help your brand to reach thousands of highly engaged consumers in a credible online environment.

We have strong relationships with a broad range of Influencers from multiple categories:

Mummy & Parenting
Mummy & Parenting
Home & Lifestyle
Home & Lifestyle
Food
Food
Design, DIY & Craft
Design, DIY & Craft
Travel
Travel
Fashion & Style
Fashion & Style
Beauty
Beauty
Urban Culture
Urban Culture
Health & Wellness
Health & Wellness
Special Interest
Special Interest
Tech
Tech
Music
Music
  • 61%

    of consumers have
    made a purchase based
    on a blog post

    (Source: BlogHer, 2012)

  • 92%

    of consumers trust recommendations from other people, even someone they don’t know, over brand content

    (Source: Nielson)

  • 81%

    of consumers trust advice and information from blogs

    (Source: BlogHer, 2012)

  • 37%

    retention rate is achieved when customers refer other customers

    (Source: Deloitte)

  • 77%

    of internet users read blogs

    (Source: IgniteSpot, 2013)

  • 74%

    of global marketers reported they will use ‘influencer marketing’ as part of their marketing strategy in the next 12 months

    (Source: Social Media Today)

To find out how your brand can work with Contagious Influencers, contact us.

How it works

Word of Mouth Marketing Campaign

Who we work with

To find out more about our work including
previous case studies, contact us.

  • colgate woolworths telstra westpac
    vodafone visa universal pictures yellow pages
    sony activision vaseline marriot hotels and resorts
  • 20th century james squire revlon brookland valley
    hoyts abc foxtel madman
    berlei moccona iga st ives
  • world movies cloudy bay jack daniels sony
    ministry of sound pizza hut white knight masters blenders
    durex piazza doro walt disney pictures paramount pictures
  • clearasil hyundai masters bacardi lion
    schick coles ben jerrys ing direct
    open universities mastercard appletiser simple

Contact us

To find out how you can harness the power of
thousands of consumer influencers call us today:

Nick Law

Managing Director

nick@contagiousagency.com.au

(02) 9212 0710

Email us: